Most professional communicators would agree they must sell ideas. They probably won't say they're in sales. But Daniel Pink believes we're all salespeople. He's challenging people to pause and review …
Sharing Entries For Awards-Part Four, The Fundraising Video
We continue sharing the Greater St. Louis Area Council, Boy Scouts of America’s entries in the National President’s Marketing Awards, a marketing and communications contest held by the National …
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Sharing Entries For Awards-Part Three, The Annual Report
Many years ago, my good friend Jeff Herman gave me a cassette--yes, that's how many years ago it was--by Marketing Mike and the Suits. The most memorable song was The Annual Report. WARNING: The …
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Sharing Entries For Awards-Part Two, E-Newsletter
For those of you just tuning in, I started a series of posts on Tuesday with the entries from the Greater St. Louis Area Council, Boy Scouts of America, in the National President’s Marketing Awards, a …
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Sharing Entries For Awards-Part One, The Website
Many marketing and communications professionals find themselves spending too much time filling out nomination forms for various awards during the first few weeks of each year. During the last two …
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Looking Back, Looking Forward
May your holiday season be filled with joy and peace. On this first day of 2012, a few thoughts came to mind that might warrant a quick read. First, the absence of any posts during the last half of …